To Love Her is To Help Her

Administrative Team

Sue Bright, Executive DirectorSue Bright, Executive Director

Sue Bright is our Executive Director, and comes to us with almost three decades of experience in the addiction treatment field. Prior to joining NDFW in 2018, she served as Vice President of Patient Services and Quality of Livengrin Foundation in Bensalem, Pennsylvania. Sue specializes in intake and admissions, and clinical services. She has tremendous experience developing relationships with private insurers, working collaboratively with staff to ensure growth and to develop Quality measures that track the success of services over time.

Tania BhattacharyyaTania Bhattacharyya, Foundation Executive Director

Tania is the Executive Director of New Directions for Women, Foundation, a 501(c)3 nonprofit providing sustaining support in the form of partial scholarships, capital support for building projects, and the growth of our endowment to provide sustaining support for the next generation of patients and families transforming their lives from addiction to recovery.

Tania has a decade of experience developing public relations campaigns in the behavioral healthcare space, managing fundraising activities including grant writing and special events, and developing social enterprises. Understanding the importance of collaboration, she has forged relationships with other nonprofits and behavioral healthcare organizations to provide creative solutions to the co-occurring issues of addiction, domestic violence, and homelessness in women. Tania has championed the importance of alumnae services in treatment over a lifetime, and launching testimonial projects so community members can hear the message of hope.

She has served in leadership volunteer positions within other organizations in the recovery sector including Treatment Professionals in Alumni Services (TPAS) and has done volunteer committee work for the National Association of Addiction Treatment Providers (NAATP). Tania holds a Bachelor of Arts in Psychology and Social Behavior from the University of California – Irvine.

Gina TabrizyGina H. Tabrizy, Chief Clinical Officer

Gina H. Tabrizy is a licensed Marriage and Family Therapist with over twenty years of experience, knowledge, and expertise in the areas of Addiction, Trauma, and Codependency. She is the Co-Founder of Harmony Heals, in Laguna Hills, CA. In her desire to deliver the best possible care she gained several specialties: E.M.D.R., Certified Hypnotherapist, Director of Psychodrama, Inner Child Work, and P.I.T. ( Pia Mellody Training).She acts as a part time Professor at Cal State Long Beach, teaching Introduction to and Advanced Techniques in Psychodrama.

Sandra ReiffSandra Reiff, Controller

Sandra began working for New Directions For Women in March of 2018. She is excited to be working for an organization that helps women and their children become a stronger family unit and an opportunity to live a fulfilling and healthy life. Right out of college Sandra worked for the Orange County Sheriff-Coroner Department for ten years as a Cost Accountant and was responsible for their \$350 Million dollar budget. After the Sheriff’s department she enjoyed working for nonprofit organizations. Sandra was the Controller for Servite High School for almost 10 years and is happy to be the Controller for New Directions for Women. Sandra has over 10 years of experience working for nonprofits and enjoys working for organization that helps others. Sandra has a Bachelor’s degree in Business Administration with an emphasis in Accounting from California State University, Fullerton.


Virginia Mendiola Executive Administrative Officer

Virginia Mendiola joined NDFW in September 2005. She earned an AA in Office Technology from Santa Ana College. Virginia has been an Executive Assistant for more than 20 years for attorneys, Vice Presidents and now the Executive Director/CEO of NDFW. She strives to “make her supervisor look good” and is a trusted and valued member of the New Directions for Women family.

david-yutsusDavid Yutsus, Intake Manager

David brings to New Directions for Women ten years of working within the addiction treatment field in intake and admissions, and is passionate about getting families out of crisis and presenting the long term solution of recovery. His favorite thing about working in Intake is that he gets to be the front line and solution oriented, as many families don’t know where to turn and he can be a voice of reason and put them on a clear step-by-step course to get their loved ones to a better quality of life. David is very active in the recovery community, has a sponsor, sponsees, and a service advocate with over 21 years clean and sober. His favorite thing about working at NDFW is the community atmosphere that comes from our forty years of experience in the Southern California region.

Carla MartinezCarla Martinez, Intake Coordinator
Carla has over 15 years of experience working in the medical and recovery field. She helps take distress calls from perspective patients and families. She works with families to identify their immediate needs and helps set an individualized plan for their loved one to enter treatment. Carla will help you step by step as you begin your assessments, she will help you with what to expect, what to bring, and with travel arrangements as you begin your journey of recovery. Drawing from her education and her own personal recovery journey Carla has a passion for meeting each women right where they are at. Her journey has led her to have something in common with everyone who walks through our doors. It is her life mission to help women sharing their experience; strength and Hope.

Victoria Herbert, NCAC, CAS Finance Counselor

With over a decade of experience in the field of addiction treatment, Victoria Herbert brings a passion to New Directions for Women that demonstrate client centered care and service. As the Finance Counselor, Victoria provides financial customer service for every family that reaches out to New Directions for Women. Having experience from other treatment organizations that treat a broader scope of patients, Ms. Herbert has appreciated the opportunity to focus on the underserved population of women and women with dependent children suffering from alcohol or drug dependencies. Ms. Herbert is a Nationally Certified Drug and Alcohol Counselor (NCAC)

Raphael Penunuri MDRafael Penunuri, M.D.

Dr. Penunuri serves as our Consulting Medical Physician. He is a Board Certified Family Physician and Addiction Medicine Specialist who has been practicing in the Newport Beach area for over 30 years. He graduated from UC Santa Barbara as a pharmacology major and from UCLA as a Doctor of Medicine. He completed his Family Practice Residency at San Pedro Peninsula Hospital Family Practice Residency Program and then moved to Newport Beach to go into private practice. Currently he is affiliated with Hoag Hospital and Mission Hospital Laguna Beach. He has served in multiple hospital committees and as chairman of the Hoag Family Practice Department. Over the past three decades, he has provided detox and medical treatment to thousands of patients through inpatient hospital and residential treatment centers as well as outpatient treatment in his office. He utilizes very strict protocols that have been found to be very effective and safe. Keeping the client comfortable and safe are key priorities. Aside from medicine, Dr. Penunuri has been married for 30 years and has 4 grown children. He is an avid soccer player, a private pilot and snowboarder. He has not broken any bones as of yet.

Shannon EustaceShannon Eustace, Clinical Support ManagerShannon has five years of experience working in the addiction treatment field, and over nine years of sobriety herself. She works with the women every day conducting process groups, relapse prevention groups, support during legal matters, and with discharge planning. Shannon has a passion for reuniting mothers with their children. She works with women who are currently involved with CPS or with other family members to regain custody of their child. She provides support for all of our women during their legal requirements, driving them to the appointments and being their support during litigations. Shannon works with the women to prepare for discharge and lifelong recovery by creating individual plans of action for each woman.

Brittany DemersBrittany Demers, Alumnae Coordinator

Brittany is an Alumna of New Directions for Women. She graduated from San Diego State University with a Bachelor of Science in Political Science and Psychology. She brings together the alumnae community through events and fellowship. Brittany works with the women while they are in treatment to build an individual connection through the aftercare planning process. Brittany will work with the women to make sure they have meetings ready to attend and support for once they return home, no matter where that might be. She continues to check in with alumnae post discharge from 30 days to two years after each woman has completed her treatment program. She brings to New Directions her insight on sobriety, and her passion for helping women work a lifelong program.

Treatment Team

Theodore G Williams

Theodore G. Williams, MD, Consulting Psychiatric Physician

Dr. Williams has been in private psychiatric practice in Orange County, California for 20 years. He had a previous career as a U.S. Navy psychiatrist sub specializing in the treatment of alcohol and drug abuse. After his navy retirement, he served as Medical Director for several private psychiatric hospitals prior to joining the staff of St. Joseph Hospital in Orange, CA where he recently retired as Medical Director of Addiction Treatment Services and Eating Disorders. He specializes in the treatment of patients with dual diagnoses of a psychiatric disorder coupled with a drug and/or alcohol dependency. He has served as Medical Director of New Directions for Women for several years and is a strong supporter of all Twelve-Step programs.

Jeanie Knight

Jeanie Knight, Daycare Coordinator

Jeanie Knight is a Human Services Professional with almost thirty years of experience working with children and their families. She has spent the last ten years as Director of School Age Care and Enrichment where she developed a successful year round Before/After and Summer School program for children K-8th grades.

Jeanie’s roots, however, are deeply planted in Early Childhood Education and Intervention. She also holds her certificate as a Licensed Child Care Director. Her vast knowledge and experience with children of all ages have brought her to New Directions for Women with the hope of offering resources and encouragement to the mothers and children so they have all they need to reach their full potential.

She is committed to providing our children “activities with a purpose” with development benefits. Learning by doing, creates more neural networks in the brain and throughout the body, making the entire body a tool for learning. These activities allows our littlest ones the ability to get the innocence of childhood back, and learn how to just be a kid.

Care Partners

neliie and kanae pictureNellie and Kanae, Energy Meditation Facilitators

Nellie and Kanae are with the World Divine Organization, an international non-profit organization whose facilitators perform energy balancing of spirit, mind and body based on spiritual teachings that originated in Japan. Nellie and Kanae are both trained in the practice of the Divine Art of Spiritual Purification and volunteer their time here at NDFW to conduct energy meditation and healing groups.

ethan fbEthan Hedayat, Certified Personal Trainer

Ethan has studied a variety of martial arts as well as acupuncture, acupressure, holistic herbs, body meridians and chakras. He is a certified personal trainer, “Johnny G” spin instructor, and certified in the YMCA’s “Get Real” weight management and nutrition program. He also has an intimate knowledge of recovery. Ethan is a firm believer in whole foods, a natural approach to healing and a universal balance of mind, body, and soul. He practices these philosophies within his own life and utilizes them in his training sessions.

Sparrow GoudeySparrow Goudey, Drum Circle Facilitator

Sparrow Goudey (Tsalagi/Cherokee/Wyandot) is the founder of Waya Nv-No-Hi (Wolf Road) Healing the Circle Workshops and is an international trainer for White Bison and the Wellbriety Training Institute. She has developed her workshops for both Native and non-Native communities that assist adults and adolescents, affected by drugs, alcohol, eating disorders and mental illness, by incorporating curriculum, traditional arts and spirituality as tools for change, growth and recovery.

Jody Danese

Jody Danese, Ph.D, D.C., Lac

Dr. Jody is a renowned holistic and alternative medicine practitioner. She takes wellness to a whole new level, combining the practice of ancient acupuncture with chiropractic medicine applied together at every session. Her knowledge in Kundalini, a more effective healing form of Yoga, Neuro-Emotional Clearing, takes every client to a higher level of mental awareness. Dr. Jody is skilled at persuading the brain to heed one’s body to effectively be in touch with their skin. Her work in Chemical Dependency at Hoag Hospital and Mission Hospital, as well as many private facilities, spans over 20 years. She received Deepak Chopra Center and Sharp Institute Ayurvedic Medicine training, has been a licensed Acupuncturist since 2001, and received a Doctor of Chiropractic degree from Los Angeles College of Chiropractic in 1987.

Jessica Hedayat

Jessica Hedayat

For the past 13 years, Jessica has been a professional personal trainer. After graduating Cum Laude from California State University, Fullerton, Jessica and her husband, Ethan, opened the Pa Kua Newport Martial arts and Yoga school. With her 30 years of expertise, Jessica is recognized as an International Pa Kua Instructor in Chinese Yoga, which helps realign and balance the body through a series of breathing techniques combining yoga, tai chi and martial arts moves. Jessica Hedayat has brought these healing aspects to New Directions for Women. Jessica is also a certified holistic nutritionist and gives group lectures and private consultations.

Lori FreemanLori Freeman

Lori is a fully certified Pilates Instructor with 20 years of experience. Lori started doing Pilates while in college to prepare for her career as a professional dancer on Broadway and TV. Pilates is an amazing body conditioning system because it works for everyone from athletes to the inexperienced, injured, expecting and more. Lori has shared her passion serving on the fitness staff at UCSB, doing a live stream on Chazz Live, published a deck of Pilates Cards and has opened her private studios wherever she lived, Connecticut, Santa Barbara and currently in Orange County. The women at New Directions hold a special place in her heart and she appreciates being a part of their healthy, confident journeys in recovery.

New Directions for Women is CARF Accredited

Our Welcome Video

New Directions for Women accepts most insurances

Insurance Accepted

Just a sampling as we work with all major insurances!